LIVE WEBINAR
Cracking the Client Code
How Sales Professionals Can Win More Deals with DISC
📅 Wednesday July 16, 2025 🕚 11:00 AM ET
What if you could read your clients like a book?
In this free 60-minute webinar, former intelligence staff officer and human behaviour expert JJ Brun reveals how DISC Certification can help sales professionals like you decode personality types, close more deals, and train others to do the same.
Whether you're looking to elevate your career or build a lucrative side business, this webinar will show you how to leverage DISC to transform your results and your revenue.
This is for you if you’re a…
Sales professional struggling to connect with “difficult” prospects
Account manager who wants to build longer-term client relationships
Business development executive ready to boost close rates
Consultant or coach exploring new revenue streams via training
What You’ll Learn
How to identify client personalities using the DISC framework
Ways to tailor your pitch to each behaviour style - and close faster
How to quickly spot buying signals based on behaviour type, so you can close faster and with less resistance
How to create your follow-up strategy for each personality style, increasing conversion rates and reducing client ghosting
Why DISC Certification Works for Sales Pros
Sales isn’t just about persuasion, it’s about precision. DISC gives you the blueprint to speak your client’s language and earn their trust faster.
JJ Brun will walk you through how DISC not only enhances your results but also becomes a scalable, sellable skill set to train others and increase income.
Meet Your Host: JJ Brun
JJ Brun is a renowned Human Behaviour and Communication Specialist, who served for 20 years in the Canadian Armed Forces, 10 years within the field of Human Intelligence. JJ has dedicated his life and his business to training and equipping thousands of people in the principles of human behaviour and effective communication practices across cultures.
Today, he’s known as JJ - The Retired Spy, and he’s on a mission to teach professionals how to decode behaviour, build trust quickly, and communicate with intent.
Through his work with thousands of leaders, coaches, and sales professionals around the world, JJ empowers others to turn insight into influence, ethically and effectively.
Here’s What They’re Saying…
“If you are looking for a powerful, easy-to-understand, educational approach to an experienced topic, JJ is your MAN!”
Tom Stoyan, Canada’s Sales Coach
“Eight members of my unit participated in the training program. The results since have been outstanding! Bottom line, JJ’s training program works.”
Anik Séguin, Mary Kay Independent Senior Sales Director
“JJ’s training met our expectations and EXCEEDED all of them.”
Roger Bouchard, Senior Corporate Relations Officer, Government of Canada.